Coca-Cola has announced a partnership with Lime, the world’s leading provider of shared electric vehicles, to reward people who made the commitment to recycling. They created the partnership in celebration of the fact that Coca-Cola’s Sip Sized Bottles are made from 100% recycled plastic. Together Coca-Cola and Lime hope to make the option of zero-emission transportation more accessible to everyone. They also want to encourage more people to commit to recycling and making better decisions when it comes to plastic waste. Brandan Strickland, Brand Director of Coca-Cola Trademark, Coca-Cola North America Operating Unit, said, “The 13.2oz, 100% rPET* Coca-Cola bottle is just one of the many innovations the company has introduced. To make important advancements towards a World Without Waste. Now, with Sip Sized, 100% rPET* Coca-Cola bottles are available at convenience stores across the nation. We’re encouraging people to go the extra mile to commit to recycling our products again and again.”
Officials of the former Boracay Inter-Agency Task Force (BIATF) appeared to have been blindsided by the recent announcement of President Duterte to allow the opening of a casino in Boracay Island. Despite repeated text messages from the BusinessMirror, BIATF officials have chosen to remain silent on Duterte’s flip-flop on his “no-casino” policy. One BIATF source said he didn’t want to comment on the issue because, “That’s a decision made by the highest official of the land.” Pressed if BIATF officials were aware about policy change prior to Duterte’s announcement last August 26, the source said in a mix of English and Filipino, “No. It was an unexpected pronouncement.” In a joint news statement late Monday, the BIATF said, “In line with the President’s latest pronouncement that casinos will now be allowed to operate in Boracay Island to augment government funds, [we] will carry out the necessary steps towards this direction.”
INNOCEAN Worldwide announced that it won two prizes, including the grand prize and the main prize, at the famous German design award ‘Red Dot Design Award 2021.’ Red Dot is one of the top 3 design award with the U.S. IDEA and Germany’s iF Design Awards, and it annually selects innovative and creative products and works in various fields such as product design and brand & communication. Hyundai Motor Group’s ‘Little Big E-Motion’ won the grand prize in the film & animation category. Hanwha Group’s ‘Clean up Mekong’ also won the main prize in the spatial communication category. Little Big Emotion is a video content project that shows kid mobility applied with emotion-aware vehicle control technology that enables the communication between cars and passengers is used in the actual treatment. Children patients in the hospital usually feel the short distance from ward to doctor’s office as the most frightening and scary long journey, and it has received good reviews for reducing this stress of children patient with emotion-aware vehicles Little Big Emotion also won the second grand prize at the New York Festival, one of the world’s top 3 advertising festivals, this year.
Last week, Tesla received a profusion of praise for “recycling 100 percent of its lithium-ion batteries.” And since the EV incumbent’s 2020 Impact Report was released last week, this headline has been aggressively stalking me. It has appeared in numerous newsletters, come up on calls and reappeared in my inbox in the form of emails from multiple colleagues, friends and family members. I rarely cover a company’s impact or sustainability report. (The GreenBiz editorial ethos is typically to provide context and look more closely at the “how” and “why” of an initiative, rather than report on the announcement itself). If we’re being honest, I rarely ever read corporate sustainability reports in full. They often have an impossibly optimistic and congratulatory tone that’s a bit too saccharine for even my sweet tooth.
Unsustainable production is a root cause of numerous social and ecological problems. Whilst sustainability certifications face criticism for exacerbating greenwashing, comparative studies have identified improvements in social and ecological outcomes on certified farms. In this paper, we investigate the process by which a sustainability certification can enable a production industry to move beyond mere greenwashing. We conceptualise sustainability certification as a process of marketisation, organising economic activities within a production industry in ways that can enable new forms of thought and action. To examine this marketisation process, we study the case of Rainforest Alliance certification in the Sri Lankan tea production industry. We draw on an extensive six-month period of fieldwork, involving 74 semi-structured interviews with people working across the industry. We find that accounting devices deployed in this marketisation process create new visibilities within the industry to distinguish sustainability-certified tea as a marketable economic good, to equip producers to become economic agents capable of participating in markets for sustainability-certified tea, and to construct an economic exchange connecting supplies from certified tea estates with demands from ethically minded consumers. Our findings contribute to research on accounting for sustainable development, shedding light on the process by which, despite ongoing concerns regarding greenwashing, sustainability certifications can bring about positive impacts on social and ecological outcomes.
88-Acres is a food brand created from a modern-day love story. On founder Rob and Nicole’s fourth date, Rob had a severe food allergy reaction that landed him in the hospital. The rest is history and an entire brand that fuses the two’s pasts and futures into a world filled with foods that deliver huge flavors without making sacrifices for their allergies. With the help of ROOK/NYC, the brand recently underwent a brand and packaging redesign that helped elevate consumer’s perception of the brand. The result is playful packaging that still maintains the welcoming terminology of being a home-cooked kind of brand. While the brand updated its packaging, it decided to continue with its original logo to maintain brand and flavor recognition for its loyal consumers. The bright colors reminiscent of the flavors within create a unique packaging set that’s fun while proving that this brand is a leader in the category and highly trustworthy.
The LIFE programme – the EU’s funding instrument for environment and climate action – is set to host two virtual events this week and next week. The programme is hosting the events ahead of and during SERE2021, the 12th European Conference on Ecological Restoration. Organised by the Society for Ecological Restoration (SER) Europe and the University of Alicante, SERE2021 is taking place from Tuesday, September 7, to Friday, September 10. According to LIFE, the conference will feature discussions on the challenges facing ecological restoration in post-2020 Europe. It will also look at how ecological restoration can benefit damaged, degraded and destroyed socio-ecological systems.
Shell Energy continues its European expansion with its intended launch as an energy supplier in the Netherlands. The company, present as a supplier in the UK and Germany, intends to supply 100% locally generated wind and solar power to customers. Customers who purchase gas also are being offered a CO2 emissions offset scheme. Under this scheme, customers can opt to pay an extra amount for each unit of gas, which is used to purchase credits from certified forest and tree planting projects that have avoided or absorbed carbon emissions. Among these are the Cordillera Azul rainforest protection project in Peru and the Katingan Mentaya conservation project in Indonesia.
The Lord Mayor of Cork, Cllr. Colm Kelleher will officially launch 8 newly installed city parklets this week, on August 31st and September 2nd. Following a call-out for “parklet partners” in September 2020, a number of local businesses and community associations were selected to take part in the National Transport Authority-funded scheme. The parklets, designed by Siobhán Keogh Design and built by Benchspace Cork, are then planted and maintained by the “parklet partners”, with funding for their upkeep administered by the City Council.
The following parklets will be officially launched by the Lord Mayor on Tuesday 31st August:
Cook Street (Partner: Il Padrino restaurant)
South Mall (Partners: The Imperial Hotel and Cork Zero Waste)
Union Quay (Partner: Three Little Piggies Deli)
Sullivan’s Quay (Partners: The Quay Co-op, Creativity & Change – MTU Crawford and Green Spaces for Health)
Wandesford Quay (Partners: Lavit Gallery, Backwater Artists Group, Cork Printmakers and Wandesford Quay CLG)