Australia’s Merino Farmers Under Pressure to Manage Farms Sustainably

, Australia’s Merino Farmers Under Pressure to Manage Farms Sustainably, TheCircularEconomy.com
Last December, the Australian Wool Innovation (AWI), a nonprofit that represents about 60,000 Australian woolgrowers, released the Wool 2030 Strategy, a 10-year plan for the country’s wool sector. Taglined “Australian wool: The world’s premium sustainable fibre” the report attempts to appease rising consumer concerns around sustainable methods of fiber production.
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