Five new ways the circular economy can build brand experience

Speaking about the Green Enterprise: Innovation for a Circular Economy funding call, Laura Burke, Director General of the EPA said: “A ‘circular’ economy reduces waste throughout the economic cycle and ensures that materials are used as efficiently as possible. “Circular businesses reduce costs and environmental impact by reusing, repairing and recycling materials already in use. These approaches can advance the green transition, accelerate digital transformation and can deliver new jobs and skills as Ireland implements its National Recovery and Resilience Plan.” A ‘circular’ economy reduces waste throughout the economic cycle and ensures that materials are used as efficiently as possible. The EPA is inviting business and industry applicants from across Ireland’s economy with business-ready innovative projects targeting the areas of food, plastic, construction and demolition waste and resources and raw materials.”