Niche Streetwear Brands Embrace Sustainability –

Mars, Incorporated has today announced it will incorporate recycled polypropylene plastic into the primary packaging for some of its popular pet food brands. For Mars, this marks an important step in its efforts to reduce virgin plastics use across its packaging portfolio, to do its part to build a circular economy where no packaging becomes waste. Through its partnership with global packaging supplier Huhtamaki and petrochemical leader SABIC, Mars will use recycled plastic which has been manufactured using an advanced recycling process for its pet food packs. Thanks to this process, the packs will not feel or be different from those made with traditional virgin plastic but will have the added benefits that they include recycled material coming from previously used plastic products.

This year’s International E-Waste Day (#ewasteday), taking place on 14 October, will focus on the crucial part each of us, as consumers and as citizens, has in making circularity a reality for e-products. According to the UN, in 2021 each person on the planet will produce on average 7.6 kg of e-waste, meaning that a massive 57.4 million tonnes will be generated worldwide. Only 17.4 per cent of this electronic waste containing a mixture of harmful substances and precious materials will be recorded as being properly collected, treated and recycled. Many initiatives are undertaken to tackle this growing concern, but none of them can be fully effective without the active role and correct education of consumers.