Nine out of ten consumers have never heard of the ‘circular economy’

Trends forecaster WGSN has unveiled its 2022 beauty trends, which centre around usability and sustainability, from water-saving hygiene to faster make-up routines. Among the six ‘ones to watch’, as highlighted by WGSN, is ‘waterless washing’, an evolution of waterless beauty encompassing showerless shampoo and no-water shaving products.
‘Fermented beauty’, meanwhile, taps into the desire for potent products and is driven by K-beauty and J-beauty trends. Fermentation releases enzymes that break down molecules so they can better penetrate the skin. The fermentation process also results in the formation of acids, such as lactic and acetic acids, which act as natural preservatives, prolonging shelf life.

Plastic, plastic, plastic everywhere! Not a place you can turn to without being greeted by the sight of plastic. Plastic is a doubled edged sword. It is very much a part of our lives, being a packaging material for many of the products we consume and also being a primary or secondary raw material for many items including electronics, furniture, motor vehicles, planes and ships. Its affordability and availability makes it the natural go to for manufacturers and producers seeking to maximize return on investment.

In an ongoing drive to minimise waste, Wilderness Safaris Rwanda, together with local communities and businesses, has developed novel ways to tackle waste at Magashi in Akagera and Bisate Lodge near Volcanoes National Park. With the dining experience already centred around locally sourced produce, new opportunities have also developed through Wilderness Safaris’ War on Waste impact strategy. “In keeping with the light ecological footprint adopted by all aspects of our operations, we are also always looking for solutions to try and find ways that our waste can be re-used, reduced, recycled and upcycled,” explained Wilderness Safaris Rwanda Operations Manager, Ingrid Baas, “We work together with a company called PIMA – Zero Waste Shop. It is the first physical zero-waste outlet in Rwanda, creating a circular economy through supporting #madeinrwanda and #madeinafrica producers”.