Report Shows Millennials and Generation Z Are Pushing Plant Based Wave
It has become even more apparent that millennials and Gen Z are the driving force behind the plant-based movement. They are creating a much higher demand for products that were once a very small portion of the food market. The pandemic highlight just how popular a plant-based diet is among many millennials and generation Z people are, through media and market trends. The demand for plant-based foods is expected to continue to grow even more through 2024, as gen Z and millennials continue to choose plant-based options for health, environmental, and animal welfare reasons.
Read the full article at: www.onegreenplanet.org
